We were approached by one of our research agency clients to conduct an online survey in the UK and the USA for a premium car brand client.
The company came to us knowing that we had the ability to achieve the number of completes required from the UK and US respondents. They chose us instead of going to a panel because the car quotas were difficult to reach, meaning a different approach had to be taken.
We had to blend panels, using 5 in total, to reach the quotas and obtain the desired number of completes. To ensure quality and reliability, we used our digital fingerprinting software to ensure no professional panel members were entering the survey from different panels.