
Welcome to our blog where you can catch up on all things Face Facts as well as our views on current research trends & events…

Face Facts’ Ode to Fieldwork Excellence
In a bustling Leeds office, morning light unfurls, Where research projects dance, like precious pearls, A fieldwork agency, awake and alive, Embarking on a journey,

Unlocking the Power of Data Quality: Elevate Your Market Insights
The foundations of Market Research are built on high-quality data underpinning the pillars of informed decision-making and actionable insights. At Face Facts Research we strive

Why Companies Should Use a Market Research Agency
In today’s rapidly evolving business landscape companies face numerous challenges in understanding consumer preferences, market trends, and competition dynamics. Making well-informed decisions is crucial for

Rule of Three
The “rule of three” typically refers to a principle that suggests that things that come in threes are inherently more memorable, satisfying and effective. So

The Importance of Quality Respondents for Qualitative Research
Recruiting quality respondents is crucial for market research group discussions as it directly impacts the reliability and validity of the research findings. Here are some

Unveiling Hidden Market Opportunities
How Face Facts Research Helps Businesses Discover Untapped Potential In today’s rapidly evolving business landscape, identifying market opportunities is crucial for sustainable growth and success.

Identifying market trends
How we have helped our clients recently identifying market trends and opportunities. The vast majority of briefs we receive include an element of either product

Why market research is so valuable…
Companies spend vast amounts of time, money and effort on market research and with good reason. Research takes the guesswork out of decision making, it

Face Facts Proud Sponsor at The Market Research Society Awards
Face Facts enjoyed sponsoring and attending The Market Research Society (MRS) annual awards on 5 December at Old Billingsgate in London…
The A-Z of Market Research (I & J)
Our market research dictionary cont’d >>> Discover I and J to understand industry-specific language and terminology and the range of Face Facts Research services…
The A-Z of Market Research (G & H)
Our market research dictionary cont’d >>> Discover G onward to understand industry-specific language and terminology and the range of Face Facts Research services…

The Oppies are just around the corner…
The team at Face Facts Research is looking forward to attending the Market Research Society (MRS) Operational Awards on 29th September…

Oppies Finalist – Best Data Collection Quantitative Category
Face Facts is delighted to have made the shortlist for a prestigious MRS Awards 2022 in the ‘Best Data Collection – Quantitative’ category.
The A-Z of Market Research (A to F…)
A to E!
With so much industry-specific language and terminology, we thought it would be helpful to pull together a useful A-Z of our our market research services to provide a general market research ‘dictionary’…

Market Research Milestones
Market research is the bedrock of any sound marketing strategy – it helps brands understand and connect with their consumers and ultimately meet their needs. Read our short history of market research…