face facts Nov Blog Facts and Myths

The Truth Behind Face Facts: Busting the Biggest Myths About What We Do…

Even our favourite clients don’t always know everything we do… and we can’t blame them.

When you’ve worked with us for years on a tracker or a specific methodology, it’s easy to put us in that box.
But the truth is, Face Facts is so much more than the name might suggest (yes, we know “Face Facts” does sound a little face-to-face!).

So, in the spirit of fun and transparency, we’re setting the record straight.
Here are some of the most common client perceptions we hear – and the real story behind them.

💬 “We always think of you for the complex stuff – don’t think you’d be interested in the quick and simple projects.”
We love the complex challenges, they keep us sharp.
….But give us a fast turnaround quant or top-up qual project and we’re equally in our element.
We know how to deliver great data, fast.

💬 “We always forget you offer online as well as qual recruitment.”
We hear this one a lot! While we do have a fantastic qualitative recruitment team, we also offer online and face-to face quantitative fieldwork too.
From online to in-person (and everything in between), we work across most qual and quant methodologies… well, all really, apart from CATI (Telephone Interviewing).

💬 “Because you run our tracker so well, we forget you do ad hoc work!”
Ah yes – the classic “you’re too good at trackers” problem!
We’ll never stop loving a tracker, but ad hoc projects are where we get to flex our creativity and experiment with new audiences, approaches and ideas.

💬 “Because you’re called Face Facts, I thought you only did Face-to-Face research.”
Our name is a nod to our roots, we started in face-to-face research and still excel there.
But our expertise spans online, qualitative and quantitative recruitment. Wherever your audience is, we can reach them.

💬 “I didn’t realise you produced data tables – I usually just get SPSS outputs.”
Not only do they clean and quality check all data, our team are total wizards when it comes to turning data into clear, story-ready tables. Trust us, you want these people on your side.

💬 “I’m so grateful for your script suggestions – most agencies just build what we send over.”
We love that our clients notice this!
Our team includes experienced researchers and scripters, so if something doesn’t make sense, they’ll say so.
Every routing, question, and logic path is checked thoroughly to make sure your research delivers the answers you need.

✨ The Bottom Line
We’re proud of the reputation we’ve built for reliable, high-quality delivery but we also love surprising clients with what else we can do.
So next time you’ve got a fast-turnaround quant, a tricky ad hoc brief, or a dataset that needs taming, remember:


We wear lots of hats at Face Facts 👑✨-
Tracker Queens, Ad Hoc Angels, Data Wizards and all-round Research Lovers 💙

Don’t put us in a box 😜We do it all (and we do it well).

Check out our full suite of services 👉 https://facefactsresearch.com/services/

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